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Half the internet runs on Wordpress. So the common issues that arise with having a Wordpress site are pretty widespread. Wordpress was originally designed to be a blogging platform so content …
Continue Reading about Quick tips to improve internal linking for WordPress sites →
Clarity is key. Confusion is the enemy. In a world that's slowly moving towards web accessibility (defined in Wikipedia as "the accessibility of a computer system to all people, regardless of …
When you go from writing content on instinct to planning content with a strategy, a bunch of questions will pop up to create resistance to the new approach. Inevitably you'll want to know: what …
Continue Reading about Steps toward being more strategic with your content →
Yesterday we talked about Google Hummingbird - an algorithm update that evolved into "Rankbrain," a core machine learning component to how search engines interpret what users search. Ever since, …
Continue Reading about “People also ask” hack for quick and dirty content ideation →
I have been rambling about blog organization forever now. If you've been putting up with that, thank you. This post focusing on usability and the next focusing on search, I think, will really make it …
Continue Reading about Category Pages vs Curated Guides: A Case Study →
In the blog problem, I wrote: The default organization is posts being archived by date. This leaves more posts siloed with each passing day in your growing library of content. When this …
Continue Reading about From automated archives to curated hubs →
