Boutique Digital Marketing Company in Philadelphia
Discounting as resurrecting old (dead) products I do like the idea of rebundling products with a discounted rate from the original price. But this is still more of a price change strategy than a …
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Why do we discount? Competition We're competing for limited attention so we evoke scarcity to stir those who would otherwise not pay attention into consideration. We're competing for limited …
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In info product land, bundle sales are very short-term (usually 24 hour) windows where bundles of old products sold together at vast discounts. This is bulk pricing meets epic one-time-only or …
Ann and I were walking some trails in the Pine Barrens a few years ago. We decided to take a shortcut. Okay, I decided to take a shortcut. Ann wasn't completely on board but we were newly-ish in a …
Is this possible? Nothing I'm learning is convincing me that discounting for info products is more effective than other approaches. Sure, I can run a sale and guarantee X in revenue with one …
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Expertise, Authority, Trust. E-A-T is a commonly used term in the SEO world because it is a large part of their push to battle disinformation on the web. But those three words are also central to …
