We discussed some tips for how to tag your content. But once that is done, or if you've tagged as you've gone along, what's next? Once you've gone through your tags you should have a good sense of …
Using tags to organize your content
I'm understanding the position experts with lots of yet-to-be organized content are in. I have about 200 posts and here's what I'm learning doing this for Content Audience. Originally, I thought, …
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Content feature first approach to analyzing content
Say you want to organize a body of content. You don't know where to start, it's a tall order, you have a fair amount of it, and other things like traffic/user data, Google updates, and campaigns, …
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Why you can’t get your expert content to perform
Most experts seem to think getting meaningful traffic on their website content is out of reach. The returns of claps and views on Medium, or dopamine hits of likes and retweets on social are …
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Your own knowledge graph
Fictitious Joe's birthday is July 3, 1980. He also really likes Jimi Hendrix. This information alone is worthless. But if Joe is your brother (if you're a Person entity related to him), that …
Surfacing opportunities in your network for content amplification
We've been talking about characteristics of network influence for content amplification (popularity vs betweenness). In a perfect world, your content strategy would be inextricably linked to your …
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