The pages on your site that you are most likely to link to and the pages others' are likely to link to are completely different. If you have a page on your website that is starting to get links, …
“It’s fate”
One of the things I'm most excited about with the graph journey is prediction algorithms. What makes them fun and accessible is that a lot of them are actually quite simple. Like looking for the …
Bias and stuff
I've been thinking about biases a lot lately. People make money exploiting or compensating for biases. People lose money being unaware of their bias. When I'm feeling good, I enjoy the …
Prepping website content data for graphing
I'm going to take a step back and walk through this graph-based content audit process step by step using a Philip Morgan's site (with permission). Philip writes daily emails to his email list and …
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Pre-learning how to graph content to determine what’s important
I'm going back to converting dinner party conversations into speeches analogy from yesterday. Let's imagine you recorded all the conversations you've ever had, when and who they were with, the …
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Bias in content organization
What digital marketing activities are most effective for entrepreneur-author-speaker types? I've had a lot of trouble with this question with one exception: content organization, or simply the idea …