The Boring Part....What is your name?* What is your company name? What is your title at the company? Any other persons of authority we should know about or who will be involved in decision making related to the website?Let us know here. If not, skip this question. Website QuestionsProvide a brief overview of your company.What do you do?Who is the target audience for your website?What do you want the user to get out of your website?Choose as many as you like! Provide general contact information Explain product/service Buy or rent my product/service Inform consumers about something Read our blog posts Personal branding Other Are you currently spending money on any online advertising, like adwords or adsense? Yes No What social media accounts would you want to link to on your site?Choose as many as you like! Twitter Facebook Linkedin Youtube Tumblr Instagram Other Do you plan to integrate email subscription into your site? Yes No Name three sites you love the look of:Any competitor sites you like?List them below. Are there any colors you like or want included in your site design?Are there any colors you absolutely do not want on your site?If so, list them here!Now On To Branding...Type your slogan, tagline or mission statement (or all three) hereIf you don't have one, skip this question. Is there a unique story behind your business, business name or current logo?If so, tell us about it here. If you could group your customers into 3 types, what would they be?What does your ideal customer look like?Who are your competitors?What problem does your company solve?Why do/should people choose your company over competitors?Why do people visit your website now?What brands do you admire in your field? Why?What brands do you admire that are not in your field? Why?When people think about your company or product, what are the feelings and associations you want them to have?What are the functional benefits that you deliver to your customers?What are the emotional benefits that you deliver to your customers?Please jot down any adjectives that describe what you hope to convey with your brandWhat colors do you associate with your brand?Any colors that you don't want associated with your brand?Name them here. What values should your brand and logo communicate?1 (Masculine) to 10 (Feminine) 1 2 3 4 5 6 7 8 9 10 1 (Young) to 10 (Mature) 1 2 3 4 5 6 7 8 9 10 1 (Luxury) to 10 (Economical) 1 2 3 4 5 6 7 8 9 10 1 (Modern) to 10 (Classic) 1 2 3 4 5 6 7 8 9 10 1 (Playful) to 10 (Serious) 1 2 3 4 5 6 7 8 9 10 1 (Loud) to 10 (Quiet) 1 2 3 4 5 6 7 8 9 10 1 (Simple) to 10 (Complex) 1 2 3 4 5 6 7 8 9 10 1 (Subtle) to 10 (Obvious) 1 2 3 4 5 6 7 8 9 10 Is there anything we missed? Other thoughts you have had that we haven't addressed?Tell us here! Δ